Ocado – Tea Towels and Oven Gloves

Ocado was established in the UK in 2002 and are now the world’s largest dedicated online grocery retailer with over 580,000 active customers. Their objective is to provide their customers with the best shopping experience in terms of service, range and price.
Since 2004, Maxipos has been producing a range of promotional products to help build their brand and also incentivise lapsed customers to become regular members.

We therefore developed a range of premium branded kitchen items of a high retail quality that customers could use on a daily basis, whilst keeping the Ocado brand at the forefront of their minds. Two such products were the Oven Glove and Tea Towel which have proved to be very successful promotional tools for Ocado, resulting in repeat orders for the past few years.

Both items were made from 100% cotton with 4 colour printed artwork; in addition, each item had a printed tag, promotional insert card and were individually polybagged before packing. We worked with one of our most reliable and cost effective Chinese factories to develop and produce the items to the required quality.

Various tests were carried out by the factory in order to meet UK regulations. The tea towel was tested for colour fastness to washing ISO 105-C06:2010. For the oven glove we had to carry out a REACH Test as well as washing (BS EN ISO 6330 4A at 50C) and material tests for safe ironing temperature & thermal insulation.