L’Occitane were looking for a low-cost box to hold two of their men’s products; despite their tight budget, they wanted a carton style that would be more interesting than a standard box shape.
So, Maxipos developed an A-frame FBB carton with a crash-lock glued base. The two artworks produced for the tapered carton were each printed CMYK with matt lamination, so producing a brilliant little box design on a budget.
The unusual box shape and innovative artwork supplied by L’Occitane for their Homme products also helped to create a distinctive shelf presence for these men’s gift boxes. Our Polish factory produced 19,500 units of the tapered cartons and the cartons provided a low-cost but successful packaging solution for the promotion.
The possibilities are almost limitless with folding box board packaging, offering excellent printing potential and unique structural options.
Click here to read our post “Why is Folding Carton Box Board Packaging Such a Cool Concept?” for more of our favourite folding carton packaging examples.