Cou Cou Intimates Sustainable Product Cartons

Maxipos collaborated with Cou Cou Intimates to create sustainable packaging for their compostable underwear range, which is sold exclusively at Selfridges.

We produced 8 luxury box designs using 400gsm Brown Kraft Paper, featuring crisp white text that contrasted elegantly against the natural finish of the box board. Each carton included a die-cut hole, allowing customers to see and feel the quality of the product inside. We handled the whole process, including die-cutting, folding, and glueing.

Following an initial order of 4,000 units, Maxipos was thrilled to secure a second order for Cou Cou Intimates’ expanding range—reflecting our shared commitment to quality and sustainability.