L'Occitane Kelly Hoppen Linen Pouch

L’Occitane offers natural beauty products inspired by Mediterranean traditions, rich in active ingredients and essential oils. Maxipos has collaborated with L’Occitane since 2008, completing over 200 projects in promotional items and bespoke cosmetic packaging.

In 2017, L’Occitane collaborated with renowned interior designer Kelly Hoppen MBE to create three limited edition pouches for their exclusive travel collections. Each pouch contained four products from Kelly’s favourite ranges: Almond, Verbena, and Pivoile. Kelly designed striking coloured prints reflecting the colours featured in the ranges.

The bespoke pouches, measuring 225mm x 220mm with a 30mm flat base, were made from natural linen and featured an embroidered linen logo patch. The three different artworks were produced using a heat transfer process to create the vibrant prints. Each had a silver metallic zip pull branded with both Kelly Hoppen and L’Occitane.

A total of 10,000 units were produced and used as key promotional items as part of the campaign.