NARS Christmas Bauble Gift

NARS, part of the Shiseido Group, is celebrated for its luxury makeup that highlights individuality through innovative colours and textures. For Christmas 2019, NARS needed to create unique packaging for their festive products to be sold at Sephora.

Maxipos designed a carton that doubles as a festive bauble, made from 466mic folding box board with a cube base and a lift-off lid. A five-colour printing technique (CMYK + black) achieved a deep black finish, complemented by a water-based matte varnish. The NARS logo

featured gold foil blocking for added elegance.

In total, 15,000 Christmas boxes were produced and delivered to NARS's warehouse in France for distribution.