War Paint Matte Finish Product Cartons

War Paint, founded by Danny Gray, is an inclusive men's grooming brand with the ethos of giving men the freedom to feel confident in their appearance every day by making products specifically for their skin.

We helped War Paint create their bespoke secondary packaging cartons for their entire range of products. With their signature black-and-white colour scheme, we made the product boxes from 560 micron, 350gsm GC1 boxboard so they could be clearly printed on both sides. The cartons were coated with a soft-touch varnish, while the interior featured a contrasting water-based matte varnish. All packaging is 100% recyclable and FSC certified to reflect the ethos of the brand.

The first carton order was 120,000 units across nine different dimensions. Since then, we have successfully delivered multiple additional print runs from our trusted factory in Poland.